Joe has discovered a new, more introverted way to be an activist within his business, therapy sessions, and teaching work. He finds that the more open he is about his identities and his experience, the more helpful he is to others. Listen as Joe talks about the gender journey he’s experienced in the past couple of years and how his personal experiences have expanded his leadership as a therapist and an educator.
We all face moments when we see an opportunity to do something new, and we either take action, or we don’t. Ellie took action and created Bay Area Immigration Evaluation Center, a company providing evaluations all around the Bay. Listen as we talk about how and why she did this when she already had a therapy practice. You’ll hear how she grew her skillset and her mindset as she grew her business. If you’re thinking of adding ANY offer to your practice or creating a second business, you’ll want to hear Ellie’s story.
Moving your therapy practice to a new town can be scary. Kaitlin walks us through how she moved her business from San Francisco to Livermore, a smaller town an hour away. In our conversation, she talks about everything from finding new office space to creating a new network of colleagues to working through the mindset issues came up during this transition.
Listen as Maureen talks about how she keeps her practice full and what she’s doing to leverage her skills beyond her therapy room. You’ll hear some solid ideas about marketing online and creating high-quality referral partnerships. You’ll want to implement some of these right away.
Maureen has used two different business models to expand her income. You’ll hear what worked, what didn’t, and what she might do next.
Quandra Chaffers created Sexual Abuse and Sex Solutions less than a year ago. She’s surrounded herself with people she can grow with and moved away from those who might have held her back. Listen as she dives into her thoughts on reaching her right fit clients, networking, marketing, and money mindset.
Do you want to do more than just sessions in your office? Robbin Rockett is building an empire the smart way. She’s creating valuable content, listening carefully to her right fit clients, and adjusting her offers to respond to what they need and want most. She’s also leveraging her superpowers by focusing on what she does best and enjoys most. Listening to Robbin will make you think more creatively about your business.
Got a plan for your business? Sometimes things change and your plan has to change quickly. Georgia was set to start her therapy practice in her new city, LA, but getting licensed was taking longer than she had expected. She made a fast pivot and opened a practice as a sexuality and relationship coach instead. Listen as Georgia describes all the brave steps she took, from getting publicity to networking at multi-industry events.
Topics Discussed In This Episode:
Mistakes she made and what she’d do differently
Diversifying her practice
Working as a coach rather than a therapist
Her niche helping folks around kink, poly, open relationships
Networking at multi-industry events
What she did to get known in LA before she moved there
Deciding how much of her personal story to share on her website
Being interviewed on a talk show
Why she created 12 week programs in her coaching practice
Keeping her overhead low
Her advice for a therapist who has relocated
You may feel like you’re on your own in private practice. Rajani Venkatraman Levis wants you to do what she did: ask for help and be in community with other healers. She shares what it was like for her as an immigrant to take the scary leap into private practice and encourages others to do the same. Listen as she gets personal about her entrepreneurial journey and shares the self-care tools that keep her feeling resilient as a therapist and as a human.
You often hear that building a therapy practice in a saturated market is difficult. My friend Allison sees it as an opportunity! If you ever struggle with a scarcity mindset (and who doesn’t?), this conversation is for you. Listen as she shares her method for building a therapy practice in a new “saturated” city, and how she handles raising her fees.
Running groups is an attractive option for a therapist. Clinically, we love the possibilities a group provides. As entrepreneurs, we love the idea of serving more than one person at a time, but it can be challenging to fill groups. Cynthia has managed to keep several groups full for the past 7 years, and I got the behind the scenes story of how she does it. We also talked about her journey starting out in private practice as a single mom and her next possible steps to expand her practice.
Sara built a full practice and continues to bring in plenty of referrals by using her natural ability to connect with her colleagues. Rather than pushing herself to engage in marketing she doesn’t enjoy, she leans into her superpowers: curiosity, openness, humor, and enjoying people. We talk about how she stopped being a jerky boss to herself and became the kind of boss she likes working for. I hope you enjoy this conversation as much as I did.