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Moving your therapy practice to a new town can be scary. Kaitlin walks us through how she moved her business from San Francisco to Livermore, a smaller town an hour away. In our conversation, she talks about everything from finding new office space to creating a new network of colleagues to working through the mindset issues that came up during this transition.
Topics Discussed In This Episode:
Networking to establish yourself in a new location
How SEO helped with the online transition
Using Mindfulness to make business decisions
Building her business around her life
Giving notice to her clients before closing one location
Finding office space in her new location
Maintaining relationships with colleagues in her old location
Working through fears before and during the transition
Holding boundaries around her hours
The differences between niching and marketing in a city vs. a smaller town
Her fees and how she sets them
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