Sarah Argenal is on a mission to eradicate the burnout epidemic that is crushing working parents. She offer programs to individuals and organizations to integrate mental and emotional support for parents in the workplace. She walks parents through a 4 step framework to craft a life.
This week I’m talking to Heather Gray, a mindset consultant who works with entrepreneurs all over the world. Listen to what Heather is doing in her business that’s working for her. It's totally different from what most other therapists and coaches are doing. Listen to how she’s using ONE form of marketing to make her business thrive. Listen also to how she’s providing service to her clients on demand rather than in regularly scheduled sessions. Of course, you’ll hear some of the mindset work she’s moved through herself, which she now helps her clients move through.
I left this conversation with new ideas for my own business and I think you will too!
This week I’m talking to Tara McMullin, a powerhouse in the realm of serving small business owners. She’s the founder of the What Works Network and host of the What Works podcast. Listen as we talk about the transitions Tara has been through in her business. You’ll hear how starting with a VERY narrow niche helped to accelerate her growth. We also talk about how her ROLE has changed, and how and why she’s shifted away from advice-giving. You’ll also hear what’s been working extremely well for Tara in communicating on social media. It’s all about story telling. As soon as you hear her experience with human-sized stories, you'll start using social media differently. Tara believes in sharing experience rather than advice, and you’re in for a treat as she shares some key parts of her own experiences in business.
This is episode 100! I wanted to do something special and different this week.
The theme today is lessons learned in expanding your business.
I’ve been running this program, Rebel Mastermind, where therapists level up their businesses and serve in new ways beyond the therapy room.
I invited some folks who are in the middle of that program to bravely share with you.
I asked each of them to tell us one surprising thing they’ve learned or are learning in the process of expanding their businesses, and how that lesson is playing out in their businesses so far.
Do you have a healthy relationship with your business? Or is it sometimes toxic and abusive? Have you recreated old unhealthy patterns into your business? Nicole Lewis-Keeber is an expert on how trauma impacts business and how to heal it. When I looked at my own business through this lens, I realized I had been unconsciously setting up some damaging habits. For example, I was sometimes setting myself up to try to please everyone. Even though I would never tell others to do this. I was sometimes doing things I no longer wanted to because...who was I to say I wanted to make a change. Listen as we talk about how and why Nicole created a VIP one-on-one service for entrepreneurs and how she’s getting her message out to entrepreneurs everywhere. She’s opening up a very important conversation and I’m glad to share it with you.
How do you sell a program? Make a dream list. Make a list of the people you’d love to work with and invite them. Meet Maddi Rundle, a master yoga instructor, therapist, and entrepreneur in Ontario, Canada. In this conversation, we talk about how Maddi co-created a training program for yoga instructors and a year-long online course. You’ll hear how Maddi has grown her programs without doing all the stuff she saw other people doing online. She has pushed past fear and other people’s rules to create a business she’s in love with.
This week I’m talking to Lisa Danylchuk, founder of The Center for Yoga and Trauma Recovery. She’s an author, psychotherapist, yoga teacher trainer and entrepreneur. You’re gonna hear how Lisa’s business has developed organically from her drive to help more people with the Yoga for Trauma movement. We can learn a lot from listening to how she went from leading in-person trainings to creating her online training program. She’ll also talk about why she created in-person retreats around the world. Listen in particular to how Lisa leans into the value of persistence. Persistence is one of the most important and perhaps under-rated keys to success in your business.
Today we are talking about in-person retreats. If you’ve ever run an in-person retreat or considered adding in-person retreats to your business, you’re going to love this conversation. Rebecca talks about why in-person retreats are such an important part of her business, some mistakes she and others have made in running retreats, and some things she does to make her retreats such life-changing experiences. We’ll also talk about the retreat Rebecca and I are co-leading at the end of April 2019, Signature Heart & Soul Retreat.
Mercedes was tired of seeing a lack of diversity at professional conferences. She had respect for the celebrated leaders in the field, but she also saw a need for new voices. She decided she needed to do something about it, and in just a few months, Mercedes founded the Diversity In Parenting Conference. Listen to the incredible growth she’s had during this process. You might not be putting on a conference, but you’ve got your own brave moves to make. Where is YOUR voice needed? Listening to Mercedes talk about her deep mindset work will help you get moving too.
April Harter has built an anti-racism coaching program, and she’s doing things in a totally new way. If you haven’t heard the first half of our conversation, go back to Part 1, where we talked about the business she’s built. This week we delve further into her mindset shifts, self-care, and boundaries. You’ll hear April’s advice for her former self, and you might find that a lot of it applies to you.
If you believe being of service or being spiritual doesn’t go with making money, this conversation is for you. Isa Gucciardi, the creator of Depth Hypnosis and founder of The Sacred Stream, believes that money and life energy can be in alignment. When you reject money, she believes you limit how much help you can give. Listen as she describes how she has developed her services far beyond the therapy room over the last 30 plus years. You’ll hear both the tactical stuff and the theories behind her tactics.
What if you need to BE different in order to accomplish your next goals? What if the missing link is not working harder or investing more money in your business, but rather making your SELF more resilient and strong?
This week it’s just you and me. I’m gonna talk about something that’s been on my mind.
Are you tapping into your creativity to run your business and your life? Loretta Staples is a private practice entrepreneur as her 5th career. She’s proudly 64, and she’s learned quite a lot about how to follow your intuition and take action to get yourself unstuck. If you’re heading for burnout in your life or business or if you feel like there’s a lack of YOU in your business, listen up.
Starting a private practice can be hard. Raising your fees can be hard. Putting yourself out there to grow your practice can be hard.
This week I talked to Montoyia McGowan, and we talked about how she pushed through a low moment. Six months in, her practice was extremely low, and she was considering letting it go. A friend told her to give it another six months. She did. She challenged herself to network, market her business, and really put herself out there. She came through the other side with a waitlist. Listen as she dives into her mindset work and the steps she takes to keep her business thriving.
Making big changes in your business is both liberating and scary! Sarah got off of insurance panels, clarified her message, honed her niche, raised her fees, and overhauled her website. Her advice for therapists ready to make a big move? Nurture yourself, and don’t punish yourself for your past mistakes. Listen to the steps she’s taking to grow her private pay practice while also prioritizing her work-life balance.