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Annie Schuessler
The Best Niches Beyond Private Practice

This week I shared my thoughts on niching beyond private practice and at the end I gave you a small list of niches I think we need more of you to create programs and services around.

The Best Niches Beyond Private Practice

332K Of Revenue With Over 2 Months Off

Listen above or on your favorite podcast platform.

Show Notes:

This episode is all about my 2022 year in review in my business.

I needed a minute to reflect and prepare this for you, hence the March release date.

Some highlights.

My gross revenue for 2022 was just shy of 332,000

That’s my biggest year yet, 78,000 over 2021.

I took a 2 month sabbatical as well as several other weeks off throughout the year.

And my biggest highlight:

WAY less hypervigilance thanks to trauma healing!

It turns out I was living in hypervigilance while doing a decent impression of a calm person.

I didn’t know this because I didn’t have anything to compare my feeling state to. I just thought that was how I was.

I might talk more in upcoming episodes about the way trauma had been impacting my work and my business and how healing is changing my work and my business.

For now I’ll say, I’m in a really different spot!

Work feels easier and more joyful. I’m less worried about how everyone is doing every moment. And whether I’m disappointing anyone.

This is making my coaching better, more direct, super honest, and still very kind.

And also I’m more unapologetically confident about how phenomenal my programs are.

Also in this episode:

What Rebel Therapist spent the most money on and what we gave us the best ROI

My take-home pay

What I did to make our programs even better

My goals for the next few years

Which of our marketing activities have brought in the most participants

More from Annie:

Building A Community Membership with Laura Reagan

Building A Community Membership with Laura Reagan

Want to start a membership community? Have you thought about creating a paid community about a topic you care deeply about? I’m glad you’re here. My guest this week founded and runs a membership for Trauma Therapists called Trauma Therapist Network.

You’ll hear an honest break down of exactly how she created it, how the membership works, how she brings in new members, and what you need to have in place before you consider starting a membership community of your own.

Laura Reagan, LCSW-C is an integrative trauma therapist, group practice owner, podcaster, consultant and coach. In 2021 she founded Trauma Therapist Network, a membership community where trauma therapists can gather for support while building their therapy skills. She hosts Therapy Chat and Trauma Chat podcasts and lives in Maryland with her husband, 2 dogs and a cat.

A Novel Approach To ADHD With Liz Adams

A Novel Approach To ADHD With Liz Adams

Some of us fit right into the middle of our own niches. We have created the programs we really needed ourselves. That would definitely describe me, and it describes this week’s guest.

My guest this week is someone who created a totally unique and expansive program for women with ADHD.

Liz Adams is a neuropsychologist specializing in ADHD. She is also a woman with ADHD. Liz has a huge passion for empowering women with ADHD, and she's excited to bring her novel approach out into the world!

Ask Annie: How Can I Build A Program? My Private Practice Is Full!

Ask Annie: How Can I Build A Program? My Private Practice Is Full!

Here’s the question I answered from a listener I’ll call Susan:

I pretty much constantly have a full caseload. I know that staying full and seeing this many people is burning me out. How do I find time to build a program with a full caseload? I'm really struggling on how to shift slowly out of private practice and into something more sustainable for my own mental health, while also being financially stable. I love my clients but it's exhausting. I hate telling people no, but I'm maxed out and turning multiple people away every week. I've spent the last couple weeks setting schedule boundaries of when I am and am not seeing clients.

Building A Program For Engaged Couples with Reverend Maureen Cotton

Building A Program For Engaged Couples with Reverend Maureen Cotton

Many of us get stuck. We wait to create a program beyond private practice because we want it to be perfect before we launch it. And that can leave us waiting forever.

My guest today is going to help you let go of that idea.

She’s letting us in on the many iterations her programs have gone through.

The business she has now is thanks to being willing to get started imperfectly.

Meet Reverend Maureen Cotton, an Interspiritual minister, serving the spiritual-but-not-religious. She’s a spiritual wedding coach and officiant with her business The Soulful Wedding, which helps couples experience their wedding as a transformative rite of passage.

Ask Annie: How Can I Feel More Confident Selling My Offer?

Ask Annie: How Can I Feel More Confident Selling My Offer?

I thought this episode was going to be titled “A Little Dose Of Healthy Narcissism.”

One of my brilliant past clients pointed out that a little dose of healthy narcissism seems to be necessary in order to grow a program beyond private practice and step into the world of marketing.

Their idea was that perhaps you’ve got to step into a tiny bit of narcissism to have the courage to grow your audience and sell your offer.

Disclaimer: We’re not talking about narcissism like what we see in Elon Musk or Donald Trump. We’re not talking about a diagnosis either. We’re really talking about a bit of bold inner confidence.

Creating A Badass Group Program with Sonya Brewer

Creating A Badass Group Program with Sonya Brewer

How do you create and fill a group program?

How do you navigate a full therapy practice at the same time?

We’re about to go behind the scenes and find out exactly how my guest has done it.

Meet Sonya Brewer, a trauma specialist and relationship expert who specializes in creative life and relationship design for overachieving trauma survivors and their partners.

Title: Ask Annie: What Should I First Now To Grow My Business?

Title: Ask Annie: What Should I First Now To Grow My Business?

People ask me all the time “What should I do now to grow my business?”

Often they say: “I heard….is a good idea. Should l do that?”

Every online business expert is selling their thing to us. (Including me!)

Our friends and colleagues tell us that what they are doing now is THE thing that works.

It’s confusing to figure out what to invest our time and money in and what to try.

What should YOU focus on next?

A Radical Approach To Goal Setting With Tara McMullin

A Radical Approach To Goal Setting With Tara McMullin

My approach to goal setting and productivity have changed in a big way based on what you’re about to hear.

Listener favorite Tara McMullin is back on Rebel Therapist Podcast, talking about a huge pivot she’s made in her work life. She's also sharing her new book, What Works, A Comprehensive Framework to Change the Way We Approach Goal-Setting.

Ask Annie: How Can You Compete With The Big Names?

Ask Annie: How Can You Compete With The Big Names?

People ask me all the time: How can I compete with the big names?

My short answer: Don’t.

Your program has the potential to be better than those of the big names, if you lean into providing a high touch, highly intimate experience.

In this episode I share how and why you can ignore what the big names are doing and instead be a valuable disruptor in your field.

Trust Yourself In Your Business With Mishara D. Winston

Trust Yourself In Your Business With Mishara D. Winston

If you’re wondering what kind of program you should create when you move beyond private practice, keep listening. Our guest has created a totally unique program. She figured out its format by trusting herself. She had to move through the doubt and questions that so many of us deal with.

Is this enough? Am I enough?

Mishara also talks about why she’s retired her license. You’re going to love her reasons even if you know you’re keeping yours.

Lessons From Rebellious Entrepreneurs, Part 6

Lessons From Rebellious Entrepreneurs, Part 6

This is the final episode in a miniseries featuring entrepreneurs who have created phenomenal programs, and the lessons they’ve learned.

Today you’ll hear why one of these entrepreneurs needed to bring her farmer self to her program, why a solo mom realized she needed to create a different program, why one psychologist finds her coaching program liberating, and why collaboration is so so important.

I’m so glad you’ve been with me on this series.

Lessons From Rebellious Entrepreneurs Part 5

Lessons From Rebellious Entrepreneurs Part 5

This is part 5 in a podcast mini series featuring rebellious entrepreneurs.

This is a treat. I’ve roped these four wonderful entrepreneurs into showing up and sharing their stories with you. You’re about to hear about the programs beyond private practice they’ve each created, and one lesson each person learned in the process of creating and marketing their program.

These lessons cover everything from mindset to marketing strategy.

Lessons From Rebellious Entrepreneurs, Part 4

Lessons From Rebellious Entrepreneurs, Part 4

This week on the podcast, we're hearing from four entrepreneurs who have created phenomenal programs beyond private practice. This is part four in a pod mini series featuring cameo appearances (or a-hear-ances?) from folks who have been through Rebel Therapist programs this year. You’ll hear what they created and the biggest lesson they each learned in the process.

Lessons From Rebellious Entrepreneurs, Part 3

Lessons From Rebellious Entrepreneurs, Part 3

Here's part three in a series within Rebel Therapist Podcast sharing the voices of people who have been through Rebel Therapist programs recently. They have created some phenomenal offerings.

I want you to hear from them because

  1. It will inspire you to realize you can create something amazing too.

  2. You will get to hear a bit about what they learned in creating these programs and that will help normalize the process entrepreneurs go through.

  3. You may fall in love with them. I know I have.

They're sharing all about the programs they've created and the lessons they've learned so far in leveling up beyond private practice.

Lessons From Rebellious Entrepreneurs, Part 2

Lessons From Rebellious Entrepreneurs, Part 2

This is part 2 in a series sharing the voices of people who have been through Rebel Therapist programs recently. They have created some phenomenal offerings.

I want you to hear from them because

  1. It will inspire you to realize you can create something amazing too.

  2. You will get to hear a bit about what they learned in creating these programs and that will help normalize the process entrepreneurs go through.

  3. You may fall in love with them. I know I have.

So for this series, you’ll be hearing from these incredible folks.

Lessons From Rebellious Entrepreneurs, Part 1

Lessons From Rebellious Entrepreneurs, Part 1

Show Notes:

I briefly mentioned some really incredible entrepreneurs in episode 164: The Best Niches Beyond Private Practice. My friend Podge listened and then said something like: Are we going to have a chance to hear more about all of these people? I want to hire ALL of them!

That is a fantastic idea. Even better, I want you to get to hear FROM a lot of these people.

This is a series sharing the voices of people who have been through Rebel Therapist programs recently. They have created some phenomenal programs.

Do You Want To Take A Sabbatical?

Do You Want To Take A Sabbatical?

I’ve craved this sabbatical for years. My sister is a public school teacher and sometimes she takes several weeks off during the summer.

I’ve always envied her weeks off. As my sister went on long road trips with her family or just slowed down at home, I’d find myself thinking…”must be nice.”

Then immediately I’d feel ashamed about my envy.

An Honest Launch Story With Bari Tessler

An Honest Launch Story With Bari Tessler

Bari Tessler, M.A., is a Financial Therapist and the Founder of The Art of Money, a year-long money school. She’s a pioneer in the Financial Therapy field and the Author of The Art of Money: A Life-Changing Guide to Financial Happiness.

In this episode, she shares the journey she’s been through with the marketing of this course over the last two years, including some really tough moments. You’ll hear about the financial decisions, the marketing strategy, and the emotional side of this journey.