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Show Notes:
This week I’m talking to Hilary Kinavey, co-founder of Be Nourished. They offer programs for people looking to reclaim Body Trust®. She's a leader in this movement, working from the principles of HAES and intuitive eating.
We've been talking a lot about the stages of a rebel business lately. I did a 2 part series, episodes 118 and 119, on the stages you go through from creating your pilot offer to actually thriving.
You're about to hear from someone who really values the long game. She and her co-founder, Dana Sturtevant, have always paid attention to the long game because Body Trust is something they care deeply about. They don't want to make money and then get out. They've been setting things up along the way in order to stay in this for several decades.
They've been building this for 15 years, and they're still looking way ahead, paying attention to where this movement is going and what kind of impact they want to have. They're also paying attention to how they need to take care of themselves so that they can stay in for the long haul.
As you're listening to this episode, think about what would sustain you in your business.
What kind of support do you need?
What kinds of people do you need to spend time with?
What kinds of self-care practices do you need to invest time and money in?
What do you need to say no to in order to say yes to what really matters to you?
Topics Discussed In This Episode:
Why she's loved having a business partner for 15 years
How they developed their programs, starting with in-person groups and growing to several offers
Why and how they developed a certification program for providers
Making a salary in this business for the first time in the last year
What she spends her time on in the business
Hiring 3 employees and creating a workflow
Taking the long view on this business and her impact on this movement
How they grow their audience
How she brings pleasure into moments throughout her day