Listen above or on your favorite podcast platform.
Marketing your therapy business might make you feel disgusting. That means you’re doing it wrong. WRONG.
This is the fifth in a 6-part series of minisodes. In each one, I’m geeking out about an aspect of your business that matters.
To market your therapy business, you need a framework to help you understand your unique business, and you need to do a few things really well. You do not have to do everything and in fact you CAN NOT do everything.
Why you have to choose which marketing activities to do and let go of the rest
A 2-part framework for understanding your unique business
Part 1: Leveraging your Superpowers
Part 2: Knowing your Right-Fit Client
Questions to ask about any potential marketing activity so you’ll know whether it’s for you
The 2 components you DO need in your marketing plan: a strong online presence and a solid networking plan
Choosing the right additional activities to speed up your marketing
Why is this all such a big deal? When you’ve got clarity about your marketing plan, you won’t be overwhelmed and you won’t find marketing disgusting anymore. You’ll get better and better at bringing your right-fit clients into your business.
In The Superpower Method For Therapists® Program, we dive deeper into your marketing plan. You walk out with a marketing plan that works AND that you’ll actually follow through with. Superpower Intensive is an opportunity to go through the program in 3 days, with me, in Berkeley, California, from Friday, August 24th through Sunday, August 26th. Learn more and apply now.