If you've been reading this blog or if you've ever worked with me, you know that I am constantly saying that a strong referral network is the fastest and most reliable way to grow a profitable practice.
You also need a website that attracts your ideal clients and converts them into clients, but if you were only going to work on ONE thing, I'd tell you to choose a referral network in your offline community over online marketing. (But please please don't make me choose. I want you to do both.)
You're growing a local practice. That means you need a locally based strategy. A big part of that strategy is creating referral partnerships with other local professionals.
When you participate in this free 30 day challenge, you'll be focusing on depth over breadth. I believe strongly that having a smaller number of deep and highly interactive partnerships is more effective than having a huge number of people know you but not know you well.
If you're an introvert (and I happen to know that a LOT of you are) you will be pushed a little bit out of your comfort zone. And you'll like this part: I'm NOT going to challenge you to go to a single networking event.
Is this right for you?
If you've been neglecting the networking aspect of your marketing plan, this is perfect timing. If you've already been doing well with building a referral network, this will give you a chance to get a little boost and fine tune your strategy. If you're saying "what marketing plan?" This is going to help you quite a bit.
What do you need to participate?
A phone, email, and the willingness to try something new.